Finding the perfect healthy training treats for dogs can feel overwhelming, can't it? With so many options out there, we know it's a real challenge to choose treats that are not only delicious but also support your dog's well-being. We get it. You want to reward your companion effectively without compromising on nutrition, whether you're teaching a new puppy to sit or reinforcing good behaviour in your older dog.

We've created this guide to simplify your search. We've brought together a comprehensive list of the best UK websites and platforms where you can find high-quality, nutritious training treats. Instead of just listing names, we’ll take a closer look at each option together. You'll discover what makes each retailer unique, see how their products can be used in real life, and get an honest look at their pros and cons. Before we dive in, understanding key nutritional components is so important. For instance, we think it’s beneficial for every pet owner to review essential information about Omega 3 fatty acids for dogs, as this is a key part of a healthy diet.

Our goal is to give you the confidence to select treats that align perfectly with your dog’s specific dietary needs and your training goals. Each entry includes direct links and insights to help you make the best choice for your furry friend. Let's get started, shall we?

1. Pets at Home

Pets at Home is a go-to retailer in the UK, and for good reason. If you're searching for healthy training treats for dogs, their huge selection offers both convenience and quality, whether you prefer shopping online or popping into one of their many physical stores. This makes it incredibly easy to find exactly what you and your canine companion need.

Pets at Home

One of their standout products is their own-brand Low Fat Adult Dog Training Treats. We think these are fantastic for pups needing to manage their weight or for those intensive training sessions where you're using a lot of rewards. Made with turkey, they are free from artificial colours and flavours, offering a nutritious option that supports your training goals. You can find more information about how treats fit into a reward system by exploring positive reinforcement dog training.

Why It's a Top Choice

What makes Pets at Home particularly useful is its blend of accessibility and affordability. The website is straightforward to navigate, and we know the Click & Collect service can be a real lifesaver for busy pet parents like you.

  • Pros: Competitive pricing, frequent promotions, and a convenient Click & Collect service make shopping a breeze.
  • Cons: Be aware that some popular products can have limited stock, and delivery times may vary depending on your location.

Visit Pets at Home

2. Amazon UK

Amazon UK is a massive online marketplace where you can find an almost limitless range of products, including a huge variety of healthy training treats for dogs. Its strength lies in the sheer volume and diversity of brands available, allowing you to compare options from well-known names to smaller, specialised companies all in one place. We find this makes it a fantastic resource for discovering new treats or stocking up on your old favourites.

Amazon UK

A great example of the quality you can find is the Pet Munchies Training Treats, which are made from 100% natural, human-grade real meat. We feel that reading customer reviews is invaluable here for gauging product quality before you buy. It's also a good idea to understand how these treats fit into your dog's daily food intake, which you can explore further with this comprehensive dog feeding guide.

Why It's a Top Choice

What truly sets Amazon UK apart is the convenience factor, especially if you're a Prime member. The platform’s robust review system helps you make informed choices by learning from other pet owners' experiences, and the easy returns process provides wonderful peace of mind.

  • Pros: Competitive pricing on many items, incredibly fast delivery with a Prime membership, and a straightforward returns process.
  • Cons: Product quality can vary significantly between different sellers, and some items not fulfilled by Amazon may have longer delivery times.

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3. Zooplus UK

Zooplus UK is a major online pet supplies retailer, and its extensive catalogue makes it a fantastic destination for finding healthy training treats for dogs. The website excels in offering a wide variety of natural and grain-free options, catering to dogs with specific dietary needs or sensitive stomachs. We love that this focus on high-quality ingredients ensures you can find nutritious rewards that align with your dog's health and your training philosophy.

Zooplus UK

A standout feature is the detailed product information and customer reviews available for each item, which helps you make an informed decision. For example, their selection includes popular brands like Rocco and Barkoo, which offer small, single-protein treats perfect for repetitive training exercises. The loyalty programme is another great perk, offering rewards and discounts for repeat customers like you, making it a cost-effective choice for stocking up on your dog's favourite treats.

Why It's a Top Choice

What makes Zooplus UK a great option is its combination of competitive pricing and a specialised focus on natural pet products. The sheer variety means you can easily find treats that meet very specific requirements, from hypoallergenic to low-fat recipes.

  • Pros: Competitive pricing, a generous loyalty rewards scheme, and comprehensive product information with customer reviews.
  • Cons: Delivery times can sometimes be longer than other retailers, and popular items can occasionally be out of stock.

Visit Zooplus UK

4. Viovet

Viovet is a well-regarded online pet retailer in the UK, particularly known for its extensive range of veterinary products and foods. When it comes to finding healthy training treats for dogs, this platform stands out for its emphasis on natural and hypoallergenic options, making it a fantastic choice if your dog has specific dietary needs or sensitivities. Their detailed product descriptions and customer reviews help you make a truly informed choice for your furry friend.

Viovet

The platform is excellent for sourcing specialised brands that you might not find in a typical pet shop. For example, you can often find treats tailored to different life stages or health conditions, ensuring your rewards align with your dog's overall wellbeing. We know this makes it much easier to stick to a consistent, healthy diet while you work on training commands together.

Why It's a Top Choice

Viovet's strength lies in its comprehensive product information and loyalty programme, which offers rewards for repeat customers. The fast delivery options are a significant plus for busy owners like you who need a quick restock of their treat pouch.

  • Pros: Fast delivery options are available, a loyalty rewards programme offers value, and the product details are very informative.
  • Cons: The website navigation can sometimes feel a bit complex, and certain popular products may have limited availability.

Visit Viovet

5. Fetch

Fetch, operated by online supermarket giant Ocado, is a fantastic resource if you’re looking for premium and healthy training treats for dogs alongside your weekly shop. The platform’s strength lies in its curated selection of high-quality, natural brands, offering detailed product descriptions and customer reviews to help you make an informed choice for your furry friend.

Fetch

The seamless integration with Ocado’s delivery service means you can add your dog’s favourite treats, like the popular Lily’s Kitchen or Pooch & Mutt ranges, directly to your grocery order. For busy households, we know this convenience is unmatched. It's also a great place to explore different types of treats, and you can discover more about how specific kinds benefit your dog's health by reading about dental treats for dogs.

Why It's a Top Choice

What makes Fetch stand out is its combination of convenience and quality. The user-friendly interface makes finding specific dietary options, such as grain-free or hypoallergenic treats, incredibly straightforward.

  • Pros: Competitive pricing, exceptionally fast delivery when linked with an Ocado slot, and a very simple returns process.
  • Cons: The best delivery options rely on having an Ocado account, and some niche products may have limited stock.

Visit Fetch

6. Pet Planet

Pet Planet is an excellent online destination for those of us who prioritise natural ingredients in our search for healthy training treats for dogs. The website excels at providing a diverse range of options, with a particular focus on grain-free and single-protein treats that cater to dogs with sensitive stomachs or specific dietary needs. This makes it a trusted source for owners like you who are careful about what goes into their pup’s diet.

Pet Planet

One of the platform's strengths is its detailed product pages, which include comprehensive descriptions, ingredient lists, and genuine customer reviews. This transparency empowers you to make well-informed choices for your dog. Their loyalty program, PetPoints, also adds value by allowing you to earn rewards on your purchases, making regular treat top-ups more economical over time.

Why It's a Top Choice

Pet Planet stands out for its commitment to natural, high-quality products combined with competitive pricing. The user-friendly interface and informative content ensure a straightforward shopping experience, helping you find the perfect treats to support your training journey.

  • Pros: Competitive pricing, a rewarding loyalty program, and highly informative product descriptions.
  • Cons: Delivery times can sometimes vary, and popular items may occasionally be out of stock.

Visit Pet Planet

7. Pet Supermarket

Pet Supermarket is an excellent online destination if you're looking for a broad range of healthy training treats for dogs with a focus on natural ingredients. The platform stands out for its detailed product descriptions and customer reviews, which empower you to make an informed decision for your pet's dietary needs. We find this is particularly helpful when you're trying to find treats that are free from specific allergens or artificial additives.

Pet Supermarket

The emphasis on healthy and natural options is clear across their extensive selection. For instance, you can easily find grain-free or single-protein treats, perfect for dogs with sensitivities. Their competitive pricing, combined with a loyalty program, makes stocking up on your dog's favourite rewards both affordable and convenient, ensuring you never run out during those crucial training moments.

Why It's a Top Choice

What makes Pet Supermarket a great resource is its commitment to providing comprehensive product details alongside fast delivery. We think the loyalty rewards are a fantastic bonus for regular shoppers, adding extra value to every purchase.

  • Pros: Fast delivery options, a rewarding loyalty program, and extensive product information help you choose the best treats.
  • Cons: The website navigation can sometimes feel complex, and certain popular items may have limited availability.

Visit Pet Supermarket

8. Pet Shop UK

Pet Shop UK stands out as an excellent online destination for those of us prioritising natural ingredients in our search for healthy training treats for dogs. The website specialises in a wide variety of grain-free and natural options, making it simple for you to find treats that align with specific dietary needs or preferences for your canine companion.

One of the platform's key strengths is the level of detail provided for each product. Clear descriptions, ingredient lists, and genuine customer reviews help you make an informed decision before buying. We understand that this transparency is particularly valuable when you're trying to avoid certain allergens or simply want the best quality for your dog. Their focus on natural treats ensures you're rewarding your pup with wholesome goodness during training.

Why It's a Top Choice

What makes Pet Shop UK a great resource is its combination of competitive pricing and a rewarding loyalty programme. If you find yourself frequently stocking up on training supplies, the loyalty points can lead to significant savings over time, which is a fantastic perk for dedicated dog parents like us.

  • Pros: Competitive pricing, a generous loyalty programme for repeat customers, and comprehensive product information.
  • Cons: Delivery times can sometimes be variable, and popular natural treats may experience occasional stock shortages.

Visit Pet Shop UK

9. Pet Drugs Online

Pet Drugs Online is a well-established name, primarily known for veterinary medicines, but its range of healthy training treats for dogs is impressive and competitively priced. If you’re already using them for prescriptions, adding treats to your order is a convenient way to consolidate your pet care shopping and save on delivery fees.

What makes this platform stand out is its focus on high-quality, natural products often recommended by vets. You can find detailed product information and customer reviews for each item, helping you make an informed choice for your dog's specific dietary needs. Their loyalty program also offers rewards, which is a great perk for regular shoppers like you who want to manage their budget without compromising on quality.

Why It's a Top Choice

Pet Drugs Online is ideal for pet parents who value vet-approved quality and convenience. While the website can sometimes feel a bit complex to navigate compared to more modern interfaces, we believe the savings and product range make it worth the effort.

  • Pros: Fast delivery options, a rewarding loyalty program, and highly informative product details to guide your purchase.
  • Cons: Some popular treats can have limited availability, and the website navigation can feel slightly dated or complex.

Visit Pet Drugs Online

10. Pet Express

Pet Express is an excellent online destination for finding healthy training treats for dogs, particularly if you prioritise natural and grain-free ingredients. Their website offers a carefully curated selection, making it simpler for you to find high-quality options without being overwhelmed by less healthy fillers. The focus on transparent, detailed product information helps you make an informed choice for your dog's specific dietary needs.

Their range often features brands known for their commitment to natural recipes. We think this makes it a great platform for discovering new favourites or stocking up on trusted brands that align with a holistic approach to your dog's nutrition. The detailed descriptions and customer reviews provide valuable insights into how other dogs have responded to the treats.

Why It's a Top Choice

What sets Pet Express apart is its combination of competitive pricing and a customer-focused loyalty programme. This rewards you for repeat purchases, making it a cost-effective choice for stocking up on essential training supplies.

  • Pros: The loyalty rewards programme offers great value, prices are competitive, and the product information is comprehensive and helpful.
  • Cons: Be mindful that delivery times can sometimes vary, and popular items may experience occasional stock shortages.

Visit Pet Express

11. Pet Remedies

Pet Remedies is a fantastic online retailer for those of us who prioritise natural ingredients in our dog's diet. If you're looking for healthy training treats for dogs that are free from unnecessary additives, this website offers a curated selection that focuses on quality and wellness. Their commitment to providing detailed product information helps you make an informed choice for your furry friend.

Pet Remedies

The platform shines with its clear descriptions and customer reviews, giving you real insight into how other dogs have enjoyed the treats. A notable feature is their loyalty program, which rewards you for repeat purchases, making it a great option if you find a treat your dog absolutely loves. Their focus on natural and healthy options means you can reward your pup frequently during training sessions without any guilt.

Why It's a Top Choice

What makes Pet Remedies stand out is its blend of high-quality, natural products with a customer-centric rewards system. For dedicated pet parents, the loyalty program and fast delivery make it a convenient and cost-effective choice for stocking up on your dog's favourite training rewards.

  • Pros: Fast delivery options available, a loyalty program provides great rewards for regular customers, and the product details are very informative.
  • Cons: Some popular items can have limited stock availability, and the website navigation can feel a bit complex at first.

Visit Pet Remedies

12. Pet Well

Pet Well is a fantastic online destination if you are specifically looking for healthy training treats for dogs that cater to dietary sensitivities. They place a strong emphasis on natural and grain-free options, making it simpler for you to find treats that align with your dog’s specific health needs and your training philosophy. Their detailed product information and customer reviews help you make an informed choice every time.

Pet Well

The platform stands out with its commitment to transparency, providing comprehensive guides on ingredients and their benefits. This is particularly helpful for first-time owners or those of us managing canine allergies. Their focus on natural, high-quality ingredients means you can feel confident rewarding your pup frequently during those intensive training sessions without compromising their diet. The loyalty program is also a great perk for regular customers.

Why It's a Top Choice

What makes Pet Well a great resource is its curated selection paired with educational content. The website is user-friendly, and frequent promotions make stocking up on high-quality treats more affordable for you.

  • Pros: Competitive pricing, a rewarding loyalty program, and comprehensive product guides to help you choose.
  • Cons: Delivery times can vary depending on your location, and some popular items may occasionally be out of stock.

Visit Pet Well

Healthy Training Treats: 12-Source Comparison

Retailer Core Features/Quality ★ User Experience & Support ✨ Value & Pricing 💰 Target Audience 👥 Unique Selling Points 🏆
Pets at Home Own-brand low-fat treats, wide variety ★★★★ Click & Collect, physical stores, frequent promotions ✨ Competitive pricing, frequent deals 💰💰 Health-conscious dog owners 👥 Nationwide stores, low-fat turkey treats 🏆
Amazon UK Vast brand variety, customer reviews ★★★ Fast Prime delivery, easy returns ✨ Competitive pricing 💰💰 Wide audience, convenience seekers 👥 Prime delivery speed, huge selection 🏆
Zooplus UK Natural, grain-free options ★★★★ Detailed product info, loyalty program ✨ Competitive pricing, loyalty rewards 💰 Natural product seekers 👥 Focus on natural/grain-free treats 🏆
Viovet Natural & hypoallergenic treats ★★★ Loyalty rewards, detailed descriptions ✨ Competitive pricing 💰 Allergy-sensitive pets owners 👥 Hypoallergenic focus, fast delivery 🏆
Fetch Healthy natural treats ★★★★ Ocado delivery integration, easy returns ✨ Competitive pricing 💰 Online Ocado shoppers 👥 Ocado integrated delivery, healthy treats 🏆
Pet Planet Natural & grain-free treats ★★★ Loyalty program, detailed info, promotions ✨ Competitive pricing, loyalty 💰 Natural product lovers 👥 Regular discounts & loyalty rewards 🏆
Pet Supermarket Healthy & natural options ★★★ Loyalty program, comprehensive info ✨ Competitive pricing 💰 Health-conscious buyers 👥 Detailed product guides, fast delivery 🏆
Pet Shop UK Natural and grain-free treats ★★★ Loyalty program, regular promotions ✨ Competitive pricing 💰 Frequent buyers of natural treats 👥 Regular discounts, loyalty perks 🏆
Pet Drugs Online Healthy, natural treats ★★★ Loyalty rewards, detailed info ✨ Competitive pricing 💰 Health-conscious online buyers 👥 Informative details, fast delivery 🏆
Pet Express Natural & grain-free options ★★★ Loyalty program, promotions ✨ Competitive pricing 💰 Natural treat seekers 👥 Frequent discounts & loyalty program 🏆
Pet Remedies Healthy natural treats ★★★ Loyalty rewards, detailed info ✨ Competitive pricing 💰 Online natural treat buyers 👥 Fast delivery, comprehensive product info 🏆
Pet Well Natural/grain-free focus ★★★★ Loyalty program, regular promotions ✨ Competitive pricing 💰 Natural treat buyers 👥 Comprehensive guides & loyalty benefits 🏆

Final Thoughts

Embarking on the journey to find the perfect healthy training treats for dogs can feel like navigating a maze. With so many options available from a wide array of retailers like Pets at Home, Zooplus UK, and Viovet, it’s easy to feel overwhelmed. However, as we've explored together, the key isn't finding a single "best" treat, but rather understanding what makes a treat truly beneficial for your unique companion.

The most crucial takeaway from our deep dive is the power of informed choice. We know that reading labels, understanding ingredients, and considering your dog's specific dietary needs are non-negotiable steps. Whether you opt for commercially prepared, single-ingredient options or decide to whip up your own homemade delights, the principles of nutrition and moderation remain paramount. We've seen how what works for a high-energy Border Collie in agility training might differ from the ideal reward for a senior Chihuahua learning a new gentle trick.

Making the Right Choice for Your Canine Companion

So, how do you translate all this information into a confident purchase? Here are a few final thoughts to guide you on your way:

  • Life Stage and Size: A puppy’s nutritional needs are vastly different from an adult or senior dog’s. We always recommend choosing treats that are appropriate for their age, size, and jaw strength to prevent choking hazards and ensure proper digestion.
  • Activity Level: Highly active dogs may benefit from slightly higher-calorie, protein-rich treats to support muscle recovery. For our more sedentary pups, lower-calorie options are essential to prevent unwanted weight gain.
  • Health Sensitivities: If your dog has known allergies, a sensitive stomach, or specific health conditions like pancreatitis or kidney issues, your selection process must be even more meticulous. This is where single-ingredient or limited-ingredient treats, such as those often found at specialised retailers like Pet Drugs Online, become invaluable. We always encourage you to consult your vet if you're unsure.

Your Path Forward in Positive Reinforcement

Ultimately, the best healthy training treats for dogs are the ones that your dog loves and that you feel good about giving them. They are tools, not just snacks. They are the currency of communication in positive reinforcement training, helping you build a stronger, more positive bond with your furry friend.

Remember to introduce any new treat slowly and observe your dog for any adverse reactions. By prioritising quality ingredients and tailoring your choices to your dog’s individual profile, you are not just rewarding a behaviour; you are actively contributing to their long-term health and happiness. Training becomes a joyful, health-conscious activity that benefits you both.


For a deeper dive into your dog's unique needs and personalised guidance on everything from nutrition to behaviour, explore the resources at My Life My Dog. We provide tailored advice to help you build an incredible life with your canine companion. Discover more at My Life My Dog.